Code Halos : How the Digital Lives of People, Things, and Organizations Are Changing the Rules of Business.

By: Frank, MalcolmContributor(s): Roehrig, Paul | Pring, BenPublisher: New York : John Wiley & Sons, Incorporated, 2014Copyright date: ©2014Edition: 1st edDescription: 1 online resource (258 pages)Content type: text Media type: computer Carrier type: online resourceISBN: 9781118891704Subject(s): Digital media -- Social aspects.;Information technology -- Social aspectsGenre/Form: Electronic books. Additional physical formats: Print version:: Code Halos : How the Digital Lives of People, Things, and Organizations Are Changing the Rules of BusinessDDC classification: 303.4833 LOC classification: HM851.F722 2014ebOnline resources: Click to View
Contents:
Intro -- Code Halos: How the Digital Lives of People, Things, and Organizations Are Changing the Rules of Business -- Copyright -- Contents -- Disclaimer -- Acknowledgments -- Introduction: The Value of the Virtual -- The Emerging Code Halo Economy -- The Crossroads Model of Competition -- Know the Rules -- Why We Wrote Code Halos -- Part I: Digits Over Widgets: The Next Age of Business and Technology -- Chapter 1: "Will It Happen to Us?" A Trillion-Dollar Opportunity or an Extinction Event -- What Is a Code Halo? -- The First Trillion Is Always the Hardest -- How Significant Was the Impact of the First Trillion Club? -- Historical Sources of Competitive Advantage Don't Hold Up Well Against Code Halos -- More Industries Heading to the Crossroads -- Code Halos Go Mainstream -- Code Halos: The Building Blocks of the Second Economy -- Harnessing the Power of Code Halos in Your Industry -- Chapter 2: The Personal Code Halo: Press "1" for the Real You -- Invisible But Always Present, Ever Enriching -- When Code Meets Code … -- The SMAC Stack: Driver of the Technological Sea Change -- The Discipline of Creating Value from Insight -- Code Halos: A New Core Competency -- Personal Code Halos Showcase Value of the Virtual -- Chapter 3: The Five Business Code Halos: Connecting Customers, Products, and Organizations -- The Customer Code Halo: The Relationship Maker -- Product Code Halos Shift Value from Widgets to Digits -- Employee Code Halos: New Ways for Team Members to Connect and Solve Problems -- The Partner Code Halo: Weaver of Webs -- The Enterprise Code Halo: Brand Aggregator -- Five Halos Matter to People, Places, and Things -- Chapter 4: The Anatomy of a Winning Code Halo Solution -- The Amplifier: The Internet of Things Is a Network of Code Halo Amplifiers -- Computing Devices Are Today's Established Amplifiers.
The "Skinterface" Will Change the Consumer Experience -- Industrial Amplifiers: Harnessing the Power of the Internet of Things -- Smart Appliances Become Amplifiers in the Home -- The Application Interface: Window to a Beautiful Experience -- The Algorithm: Data Becomes Meaning -- Facebook's EdgeRank Algorithm Makes It Personal -- Successful Algorithms Power Code Connections and Create Insight -- All Data, Great and Small -- Netflix Lassos Data to Win in the Market -- New Business Models Showcase Code Halo Value -- Why Didn't They Tune in the Zune? -- Balance Focus on Five Components for a Winning Solution -- Chapter 5: The SMAC Stack: The New Technology of Code -- Mastering the Fifth Wave of Corporate IT -- Driving Business Value Through New Technologies -- SMAC as a Technology Stack: No Technology Is an Island -- A Step Change Driving Exponential Growth in Computing Devices and Data -- The Rapid Growth of the SMAC Computing Model -- Mobility and Analytics Lead the Way -- Growth in Human-Generated Data -- Smart Cars, Smart Houses, Smart Grids, Smart Health: The Coming Explosion in Machine-Generated Data -- The Business Impact of SMAC: The Value Chain Is Becoming "Unchained" -- Don't Get SMACked -- Chapter 6: The Pattern of Digital Disruption: The Crossroads Model -- The Five Stages of the Crossroads Model -- The Crossroads Model Across Multiple Industries -- Traditional Organizations Are Coming to the Crossroads -- Stage 1: The Ionizing Environment: Sense, Innovate, and Prepare to Pilot -- Stage 2: Create a Spark: Develop Your Best Code Halo Solutions -- Stage 3: Enrich and Scale at Internet Speed: Turn a Spark into a Blaze -- Stage 4: The Crossroads: Where Markets Flip -- Decide Your Fate at the Crossroads -- Chapter 7: The Code Halo Economy: The Economics of Information -- Meaning Makers Are Winning Based on Code -- Steps to Make Meaning.
Getting Analytics Right -- Separating Signal from Noise Will Be the Killer Business Skill over the Next Decade -- Business Analytics Drives Both Cost Containment and Revenue Growth -- Build a Business Analytics Ecosystem -- Skills for "Key-Making" Will Be Needed-But Are in Short Supply -- "Return on Insight" Is the New ROI -- Pick the Right Target for Disruption -- Making Meaningful Returns -- Summary of Part I -- Digits Over Widgets: The Next Age of Business and Technology -- Part II: Four Principles for Success in the Code Halo Economy -- Chapter 8: Delivering Beautiful Products and Experiences -- Action #1: Make It Physically Beautiful -- Engineering and Design Must Connect to Create Beautiful Code Halo Solutions -- Beauty Is About Experience, Not Just Devices -- Why the Nook Found No Niche -- Action #2: Create Moments of Magic Through Correlations Found in Big Data -- Action #3: Make It Virtually Beautiful -- Beauty Is Becoming Central to Creating Value -- Chapter 9: Don't Be Evil 2.0: Earning-and Keeping-Trust in a Transparent World -- Section I: Putting the Dark Side into Context-Four Perspectives -- Perspective #1: We've Been Here Before-Fears Generated by New Technologies -- Perspective #2: The Evolution of Privacy -- Perspective #3: Trust Is the Currency of the Code Halo Economy -- Perspective #4: The Law Will Never Catch Up -- Section II: Taking Action to Avoid Evil -- Action #1: Give Your Code Halo a Delete Button -- Action #2: Show Me You Know Me -- Action #3: Shine a Light on Your "Give-to-Get" Equation -- Action #4: Calibrate Your Approach for a Global Stage -- Action #5: Hard-Code Self-Control -- Be Proactive Early to Avoid Being Evil-and Creepy -- Chapter 10: Manage Your Career Based on Code: Winning in the Wirearchy -- The Changing Nature of Power: Hierarchy versus "Wirearchy" -- Section I: You Know You're in Trouble When ….
You're Uncomfortable with "Scrambled-Egg" Life -- A Computer Can Tell You What to Do -- You Hate Social Media and Never Skype -- Golf Is Central to Your Sales Strategy -- Section II: Rules for Personal Success in the Wirearchy -- The Deming Rule: Use Data to End HIPPO Management -- The Rule of Virtual Work: Out of Sight, Front of Mind -- The Tattoo Rule: Manage Your Professional Code Halo -- The Keyser Söze Rule: Does Your Reputation Truly Precede Itself? -- The Node Rule: It's Not All About You -- The Value-Add Rule: Don't Regurgitate -- Create! -- Act Now to Thrive in the Organization of 2020 -- Chapter 11: Make IT Your Halo Heroes: Transform Your Technology Organization -- Action #1: Align IT Along Three Horizons -- Align the Charter and Goals for IT by Horizon -- Rebalance Your Leadership Focus to Match New Requirements -- Action #2: Fund Your Own Transition -- Attack the 80-20 Rule to Fund Innovation -- Drive Efficiencies in H1 and H2 IT -- Action #3: Tear Down the Wall Between IT and the Business -- The Business-Embedded Portion of the New H3 IT Organization -- Putting the New IT Organization into Place -- Create Halo Heroes by Bridging the IT-Business Gap -- Summary of Part II -- Four Principles for Success in the Code Halo Economy -- Part III: Winning with the Crossroads Model -- Chapter 12: Seize Advantage During Ionization: Sense, Innovate, and Prepare to Pilot -- Your Goal for Ionization Is an Action Plan -- Action #1: Prepare Your Organization for Innovation -- Develop the "Will to Innovate" -- Ionization Is the Time for Entrepreneurs to Shine -- Action #2: Map Your Value Chain and Identify Potential Code Halo Connections -- Identify Connection Points Where Code Halo Solutions Fit -- Action #3: Scan Your Market for Signs of Ionization -- Action #4: Listen for New Voices in Your Organization -- Don't Lock Out New Ideas During Ionization.
Action #5: Pick Your Code Halo Targets -- Pick Your Code Halo Starting Points -- Assess and Rank Your Pilot Ideas -- Prepare to Innovate and Pilot During Ionization -- Chapter 13: Create a Spark: Pilot Your Best Code Halo Solutions -- Action #1: Embrace "Mass Personalization" -- The Tradeoff Is Broken by Code Halos -- Action #2: Build Code Halos Around the "Main Character" of Your Process -- Action #3: Calibrate the Give-to-Get Ratio -- The Hierarchy of Giving and Getting -- Pick Your Code Halo Based on Its Give-to-Get Ratio -- Action #4: Pilot and Fine-Tune the Business Model -- The Spark Is the Healthy Beginning, Not the End -- Chapter 14: Enrich and Scale at Internet Speed: Turn a Spark into a Blaze -- Stay the Course Through the Flat Water of Enrichment -- Action #1: Ensure a Balanced Focus on All Five Elements of Your Code Halo's Anatomy -- Action #2: Get the Two Key Pillars Right-The User Experience and the Data -- Constantly Refine the User Experience -- Scale Your Data First, Not Your Business -- Action #3: Use "Metrics That Matter" to Know That the Code Halo Is Inflating -- Action #4: Capture Code and Make Meaning (But Walk Before You Run) -- Action #5: Be Open to Unanticipated Consequences … and Success! -- Action #6: Don't Overlook Change Management -- Enrich Your Solution to Win at the Crossroads -- Conclusion: Winning in the New Code Rush -- There Are Some Clear Rules for Winning at the Crossroads -- A Final Chord -- Notes -- Photo Credits -- Index.
Summary: Harness "Code Halos" to gain competitive advantage in the digital era Amazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Today's outliers in revenue growth and value creation are winning with a new set of rules. They are dominating by managing the information that surrounds people, organizations, processes, and products-what authors Malcolm Frank, Paul Roehrig, and Ben Pring call Code Halos. This is far beyond "Big Data" and analytics. Code Halos spark new commercial models that can dramatically flip market dominance from industry stalwarts to challengers. In this new book, the authors show leaders how digital innovators and traditional companies can build Code Halo solutions to drive success. The book: Examines the explosion of digital information that now surrounds us and describes the profound impact this is having on individuals, corporations, and societies; Shows how the Crossroads Model can help anticipate and navigate this market shift; Provides examples of traditional firms already harnessing the power of Code Halos including GE's "Brilliant Machines," Disney's theme park "Magic Band," and Allstate's mobile devices and analytics that transform auto insurance. With reasoned insight, new data, real-world cases, and practical guidance, Code Halos shows seasoned executives, entrepreneurs, students, line-of-business owners, and technology leaders how to master the new rules of the Code Halo economy.
Holdings
Item type Current library Call number Status Date due Barcode Item holds
Ebrary Ebrary Afghanistan
Available EBKAF00092480
Ebrary Ebrary Algeria
Available
Ebrary Ebrary Cyprus
Available
Ebrary Ebrary Egypt
Available
Ebrary Ebrary Libya
Available
Ebrary Ebrary Morocco
Available
Ebrary Ebrary Nepal
Available EBKNP00092480
Ebrary Ebrary Sudan

Access a wide range of magazines and books using Pressreader and Ebook central.

Enjoy your reading, British Council Sudan.

Available
Ebrary Ebrary Tunisia
Available
Total holds: 0

Intro -- Code Halos: How the Digital Lives of People, Things, and Organizations Are Changing the Rules of Business -- Copyright -- Contents -- Disclaimer -- Acknowledgments -- Introduction: The Value of the Virtual -- The Emerging Code Halo Economy -- The Crossroads Model of Competition -- Know the Rules -- Why We Wrote Code Halos -- Part I: Digits Over Widgets: The Next Age of Business and Technology -- Chapter 1: "Will It Happen to Us?" A Trillion-Dollar Opportunity or an Extinction Event -- What Is a Code Halo? -- The First Trillion Is Always the Hardest -- How Significant Was the Impact of the First Trillion Club? -- Historical Sources of Competitive Advantage Don't Hold Up Well Against Code Halos -- More Industries Heading to the Crossroads -- Code Halos Go Mainstream -- Code Halos: The Building Blocks of the Second Economy -- Harnessing the Power of Code Halos in Your Industry -- Chapter 2: The Personal Code Halo: Press "1" for the Real You -- Invisible But Always Present, Ever Enriching -- When Code Meets Code … -- The SMAC Stack: Driver of the Technological Sea Change -- The Discipline of Creating Value from Insight -- Code Halos: A New Core Competency -- Personal Code Halos Showcase Value of the Virtual -- Chapter 3: The Five Business Code Halos: Connecting Customers, Products, and Organizations -- The Customer Code Halo: The Relationship Maker -- Product Code Halos Shift Value from Widgets to Digits -- Employee Code Halos: New Ways for Team Members to Connect and Solve Problems -- The Partner Code Halo: Weaver of Webs -- The Enterprise Code Halo: Brand Aggregator -- Five Halos Matter to People, Places, and Things -- Chapter 4: The Anatomy of a Winning Code Halo Solution -- The Amplifier: The Internet of Things Is a Network of Code Halo Amplifiers -- Computing Devices Are Today's Established Amplifiers.

The "Skinterface" Will Change the Consumer Experience -- Industrial Amplifiers: Harnessing the Power of the Internet of Things -- Smart Appliances Become Amplifiers in the Home -- The Application Interface: Window to a Beautiful Experience -- The Algorithm: Data Becomes Meaning -- Facebook's EdgeRank Algorithm Makes It Personal -- Successful Algorithms Power Code Connections and Create Insight -- All Data, Great and Small -- Netflix Lassos Data to Win in the Market -- New Business Models Showcase Code Halo Value -- Why Didn't They Tune in the Zune? -- Balance Focus on Five Components for a Winning Solution -- Chapter 5: The SMAC Stack: The New Technology of Code -- Mastering the Fifth Wave of Corporate IT -- Driving Business Value Through New Technologies -- SMAC as a Technology Stack: No Technology Is an Island -- A Step Change Driving Exponential Growth in Computing Devices and Data -- The Rapid Growth of the SMAC Computing Model -- Mobility and Analytics Lead the Way -- Growth in Human-Generated Data -- Smart Cars, Smart Houses, Smart Grids, Smart Health: The Coming Explosion in Machine-Generated Data -- The Business Impact of SMAC: The Value Chain Is Becoming "Unchained" -- Don't Get SMACked -- Chapter 6: The Pattern of Digital Disruption: The Crossroads Model -- The Five Stages of the Crossroads Model -- The Crossroads Model Across Multiple Industries -- Traditional Organizations Are Coming to the Crossroads -- Stage 1: The Ionizing Environment: Sense, Innovate, and Prepare to Pilot -- Stage 2: Create a Spark: Develop Your Best Code Halo Solutions -- Stage 3: Enrich and Scale at Internet Speed: Turn a Spark into a Blaze -- Stage 4: The Crossroads: Where Markets Flip -- Decide Your Fate at the Crossroads -- Chapter 7: The Code Halo Economy: The Economics of Information -- Meaning Makers Are Winning Based on Code -- Steps to Make Meaning.

Getting Analytics Right -- Separating Signal from Noise Will Be the Killer Business Skill over the Next Decade -- Business Analytics Drives Both Cost Containment and Revenue Growth -- Build a Business Analytics Ecosystem -- Skills for "Key-Making" Will Be Needed-But Are in Short Supply -- "Return on Insight" Is the New ROI -- Pick the Right Target for Disruption -- Making Meaningful Returns -- Summary of Part I -- Digits Over Widgets: The Next Age of Business and Technology -- Part II: Four Principles for Success in the Code Halo Economy -- Chapter 8: Delivering Beautiful Products and Experiences -- Action #1: Make It Physically Beautiful -- Engineering and Design Must Connect to Create Beautiful Code Halo Solutions -- Beauty Is About Experience, Not Just Devices -- Why the Nook Found No Niche -- Action #2: Create Moments of Magic Through Correlations Found in Big Data -- Action #3: Make It Virtually Beautiful -- Beauty Is Becoming Central to Creating Value -- Chapter 9: Don't Be Evil 2.0: Earning-and Keeping-Trust in a Transparent World -- Section I: Putting the Dark Side into Context-Four Perspectives -- Perspective #1: We've Been Here Before-Fears Generated by New Technologies -- Perspective #2: The Evolution of Privacy -- Perspective #3: Trust Is the Currency of the Code Halo Economy -- Perspective #4: The Law Will Never Catch Up -- Section II: Taking Action to Avoid Evil -- Action #1: Give Your Code Halo a Delete Button -- Action #2: Show Me You Know Me -- Action #3: Shine a Light on Your "Give-to-Get" Equation -- Action #4: Calibrate Your Approach for a Global Stage -- Action #5: Hard-Code Self-Control -- Be Proactive Early to Avoid Being Evil-and Creepy -- Chapter 10: Manage Your Career Based on Code: Winning in the Wirearchy -- The Changing Nature of Power: Hierarchy versus "Wirearchy" -- Section I: You Know You're in Trouble When ….

You're Uncomfortable with "Scrambled-Egg" Life -- A Computer Can Tell You What to Do -- You Hate Social Media and Never Skype -- Golf Is Central to Your Sales Strategy -- Section II: Rules for Personal Success in the Wirearchy -- The Deming Rule: Use Data to End HIPPO Management -- The Rule of Virtual Work: Out of Sight, Front of Mind -- The Tattoo Rule: Manage Your Professional Code Halo -- The Keyser Söze Rule: Does Your Reputation Truly Precede Itself? -- The Node Rule: It's Not All About You -- The Value-Add Rule: Don't Regurgitate -- Create! -- Act Now to Thrive in the Organization of 2020 -- Chapter 11: Make IT Your Halo Heroes: Transform Your Technology Organization -- Action #1: Align IT Along Three Horizons -- Align the Charter and Goals for IT by Horizon -- Rebalance Your Leadership Focus to Match New Requirements -- Action #2: Fund Your Own Transition -- Attack the 80-20 Rule to Fund Innovation -- Drive Efficiencies in H1 and H2 IT -- Action #3: Tear Down the Wall Between IT and the Business -- The Business-Embedded Portion of the New H3 IT Organization -- Putting the New IT Organization into Place -- Create Halo Heroes by Bridging the IT-Business Gap -- Summary of Part II -- Four Principles for Success in the Code Halo Economy -- Part III: Winning with the Crossroads Model -- Chapter 12: Seize Advantage During Ionization: Sense, Innovate, and Prepare to Pilot -- Your Goal for Ionization Is an Action Plan -- Action #1: Prepare Your Organization for Innovation -- Develop the "Will to Innovate" -- Ionization Is the Time for Entrepreneurs to Shine -- Action #2: Map Your Value Chain and Identify Potential Code Halo Connections -- Identify Connection Points Where Code Halo Solutions Fit -- Action #3: Scan Your Market for Signs of Ionization -- Action #4: Listen for New Voices in Your Organization -- Don't Lock Out New Ideas During Ionization.

Action #5: Pick Your Code Halo Targets -- Pick Your Code Halo Starting Points -- Assess and Rank Your Pilot Ideas -- Prepare to Innovate and Pilot During Ionization -- Chapter 13: Create a Spark: Pilot Your Best Code Halo Solutions -- Action #1: Embrace "Mass Personalization" -- The Tradeoff Is Broken by Code Halos -- Action #2: Build Code Halos Around the "Main Character" of Your Process -- Action #3: Calibrate the Give-to-Get Ratio -- The Hierarchy of Giving and Getting -- Pick Your Code Halo Based on Its Give-to-Get Ratio -- Action #4: Pilot and Fine-Tune the Business Model -- The Spark Is the Healthy Beginning, Not the End -- Chapter 14: Enrich and Scale at Internet Speed: Turn a Spark into a Blaze -- Stay the Course Through the Flat Water of Enrichment -- Action #1: Ensure a Balanced Focus on All Five Elements of Your Code Halo's Anatomy -- Action #2: Get the Two Key Pillars Right-The User Experience and the Data -- Constantly Refine the User Experience -- Scale Your Data First, Not Your Business -- Action #3: Use "Metrics That Matter" to Know That the Code Halo Is Inflating -- Action #4: Capture Code and Make Meaning (But Walk Before You Run) -- Action #5: Be Open to Unanticipated Consequences … and Success! -- Action #6: Don't Overlook Change Management -- Enrich Your Solution to Win at the Crossroads -- Conclusion: Winning in the New Code Rush -- There Are Some Clear Rules for Winning at the Crossroads -- A Final Chord -- Notes -- Photo Credits -- Index.

Harness "Code Halos" to gain competitive advantage in the digital era Amazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Today's outliers in revenue growth and value creation are winning with a new set of rules. They are dominating by managing the information that surrounds people, organizations, processes, and products-what authors Malcolm Frank, Paul Roehrig, and Ben Pring call Code Halos. This is far beyond "Big Data" and analytics. Code Halos spark new commercial models that can dramatically flip market dominance from industry stalwarts to challengers. In this new book, the authors show leaders how digital innovators and traditional companies can build Code Halo solutions to drive success. The book: Examines the explosion of digital information that now surrounds us and describes the profound impact this is having on individuals, corporations, and societies; Shows how the Crossroads Model can help anticipate and navigate this market shift; Provides examples of traditional firms already harnessing the power of Code Halos including GE's "Brilliant Machines," Disney's theme park "Magic Band," and Allstate's mobile devices and analytics that transform auto insurance. With reasoned insight, new data, real-world cases, and practical guidance, Code Halos shows seasoned executives, entrepreneurs, students, line-of-business owners, and technology leaders how to master the new rules of the Code Halo economy.

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2019. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

There are no comments on this title.

to post a comment.