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The Innovation Playbook: A Revolution in Business Excellence

By: Contributor(s): Publication details: United Kingdom; John Wiley and Sons Ltd; 27 Oct 2010Description: 256 Pages; HardbackISBN:
  • 9780470637968
Subject(s): DDC classification:
  • 658.40
Summary: A complete roadmap to a revolution in business excellence founded on innovation <p>Author and successful innovator Nicholas Webb believes we need a revolution in business excellence founded on innovation. In The Innovation Playbook, you will learn why innovations fail, the five rules of customer connectivity, the power of real open"" innovation and customer co-creation", the secret formula for reducing product and market risk, the magic of Future-casting, and so much more. * Includes an abundance of anecdotes and examples of successful-and unsuccessful-innovation * Shares the 56 ways in which innovations fail * Learn the success secrets of "Innovation Superstars" * Reduce innovation failure and build speed to market <p>Includes online training a ($150.00 value) that will help you put the theory into practice, The Innovation Playbook will prepare you to get your CIS Certification, as well as to implement a successful innovation culture in corporate life.
Holdings
Item type Current library Call number Status Notes Date due Barcode Item holds
Book Adult and Young Adult 15-17 Karachi Business and Economics 658.40 (Browse shelf(Opens below)) Available PKLC017256
Book Adult and Young Adult 15-17 Lahore Withdrawn Books 658.40 (Browse shelf(Opens below)) Withdrawn For Sale PKLC010972
Total holds: 0

A complete roadmap to a revolution in business excellence founded on innovation <p>Author and successful innovator Nicholas Webb believes we need a revolution in business excellence founded on innovation. In The Innovation Playbook, you will learn why innovations fail, the five rules of customer connectivity, the power of real open"" innovation and customer co-creation", the secret formula for reducing product and market risk, the magic of Future-casting, and so much more. * Includes an abundance of anecdotes and examples of successful-and unsuccessful-innovation * Shares the 56 ways in which innovations fail * Learn the success secrets of "Innovation Superstars" * Reduce innovation failure and build speed to market <p>Includes online training a ($150.00 value) that will help you put the theory into practice, The Innovation Playbook will prepare you to get your CIS Certification, as well as to implement a successful innovation culture in corporate life.

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