The Idea Writers: Copywriting in a New Media and Marketing EraPublication details: United Kingdom; Palgrave Macmillan; 14 Dec 2010Description: 224 Pages; PaperbackISBN:
|Item type||Current library||Call number||Status||Date due||Barcode||Item holds|
|Book Adult and Young Adult 15-17||Karachi Business and Economics||659.1 (Browse shelf(Opens below))||Available||PKLC017587|
|Book Adult and Young Adult 15-17||Lahore Business and Economics||659.1 (Browse shelf(Opens below))||Available||PKLC012555|
Total holds: 0
The Idea Writers guides both new and experienced copywriters through the process of creating compelling messages that sell. It shows readers what it's like to work in the fast-paced world of an agency while providing practical adviceplusdetails oncreatingaward-winning multimedia ad campaigns.
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